Let’s take a moment to reflect on the sales funnel. It’s handy as a metaphor (or maybe an analogy, I often get those confused) that paints a mental picture of your sales process, and where your clients and prospective clients are at in their transaction cycles. I like using it because it recognizes that the […]

I’ve been grocery shopping weekly for over 20 years, and every week I’ve bought bananas. I’ve bought bananas over 1,000 times in my life; it’s crazy to think about! I really know how to buy a banana. I know how my family likes them, I know how long a banana will need to ripen depending […]