Nesco Limited, a leading Indian company with interests in various industrial sectors, is known for its focus on value, comfort, and style. Among its several businesses, the Nesco Realty division’s IT Park is a landmark facility housing leading multinationals such as HSBC, KPMG, and PWC, among others. Within this facility, the IT4 complex has set a high bar for intelligent design and premium standards of sustainability and energy use.

A highlight of the IT4 complex is a world-class lounge known as the Dress Circle. This art-deco-inspired food court, located on the ground floor of the North Tower, is an evolving hub that caters to over 4,000 daily visitors with exciting social events and dedicated theme nights. It’s a place to network, dance and celebrate with global food and Nesco’s in-house brands.

Challenges

Despite the undeniable appeal of the Dress Circle, Nesco was facing some challenges in elevating the visitor experience. The primary issue was the acoustics and audio quality in the space, which is 125 ft long, 45 ft wide, and has a 30 ft high ceiling. Additional challenges included a glass front façade, the need for the audio system to blend with existing interiors, and a prohibition against alterations to the civil structure.

Finding a loudspeaker that met these requirements was an issue – the audio solution needed to be aesthetically pleasing, deliver clear sound across the large venue, and blend into the existing décor without structural alterations.

Solution

Nesco consulted with Milind Raorane from Soundframe and his team worked with Mitul Soni, Techno Commercial Lead India for SoundTube, to find the perfect acoustic solution. The key audio product selected was one of SoundTube’s NextGen Pendants, aptly named The Mighty Mite, a 3-way hanging speaker with built-in subwoofers.

The UL-approved and patented Mighty Mite is the only full-range pendant speaker with a built-in subwoofer eliminating the need to install a separate subwoofer and subwoofer amplifier. Mighty Mite’s redefined aesthetics give designers options for the pendant category they haven’t seen before. The sleek ultra-modern look and feel fit comfortably in any décor where design is as essential as sound quality.

This state-of-the-art speaker was a fitting solution, given its unique features and sleek, ultra-modern look. Using EASE simulation reports, SoundTube identified the best locations to hang the Mighty Mite to offer optimal sound quality.

The installation process was straightforward, thanks to the included safety cables and SpeedClamp brackets. For audio delivery, six MM43-BGM Mighty Mite speakers were used in conjunction with a 4x250W power amplifier, a digital speaker management system, and an audio mixer for source input. 

Results

The result exceeded expectations. The Mighty Mite speakers and their built-in subwoofers delivered powerful music and audible speech in every corner of the food court.

“We are pleasantly surprised with how the Mighty Mite pendants blend in with our existing decor and can deliver lifelike music and crystal-clear speech across the venue,” said Mr. Sasidharan Nair, Senior VP, Projects and Engineering. “SoundTube Entertainment is truly remarkable in its endeavor to make innovative products for the most demanding locations which help solve real-life problems. Highly recommend.”

Conclusion

Nesco’s partnership with SoundTube Entertainment was a strategic move that solved significant audio challenges in their IT4 complex. By choosing an innovative, design-conscious product, they were able to improve the visitor experience without compromising on aesthetics or sound quality.