Signagelive Promotes Frank Larsen to Chief Commercial Officer

frank larsen signagelive

Signagelive announced the promotion of Frank Larsen to chief commercial officer. Larsen will lead the company’s global sales and marketing teams. He brings over 30 years of experience in the digital signage and AV industry and joined Signagelive in October 2022 to head up EMEA sales.

Frank will report to Jason Cremins, Signagelive’s Founder and CEO.

“Frank has made a significant positive impact on our EMEA commercial strategy and growth since joining last year. I cannot think of a better person to lead our global sales and marketing organisation as we strive to replicate our accelerated EMEA growth in North America and Asia,” said Jason Cremins, CEO of Signagelive. “With Frank as our CCO, we will establish a global framework to deliver our current and future objectives, with local execution by our expanding commercial team and our network of partners”

“I am excited about the opportunity of leading these amazing sales and marketing teams. I am impressed with the company culture, the flexibility and security of the software. I look forward to working with the teams to grow the business even further with our partners” said Frank.

Frank Larsen holds a master’s in business administration with distinction from Henley Business School in 2022.