Rants and rAVes — Episode 579: Almo’s Todd Heberlein Will Help ProAV Integrators Ease Into Doing Digital Signage

Rants and rAVes —
I was joined by Almo ProAV‘s Todd Heberlein to talk about how his role is to help ProAV integrators get into the digital signage market. Digital Signage happens to be the fastest growing segment of the ProAV market (growing by double-digits for the past four years in a row) but a lot of AV integrators have yet to start digital signage services — short of just installing them. So, how do you get started in digital signage? Listen to my Rants and rAVe’s podcast today and Todd will tell you why he would likely start you with BrightSign media players (even though they sell a plethora of brands) as well as what set of services Almo can provide to get you started without having to hire someone who’s dedicated to the process.

Finally, Todd will be leading a digital signage experience class at the Almo E4 AV Tour later this month in Chicago (March 22) and then in San Jose (on April 19th) and space is limited to only 20 attendees — you can register for it here. It’s sponsored by BrightSign and they use BrightSign media players, too.

If you are interested, you can pre-register for my The State of the Digital Signage Market webinar to be held May 16th — and it’s free. Here’s a full description and the link to register.

Gary Kayye

About Gary Kayye

Gary Kayye, founder of rAVe Publications, is one of the most prominent personalities in the audiovisual industry. He has been a contributor to WIRED magazine and a technical advisor and columnist for Sound & Communications magazine as well as an opinionated columnist for rAVe [Publications] since 2003. In addition to his writing and market analysis, Gary has been a product, marketing and business operations consultant to dozens of AV companies in the U.S. and overseas. Clients have included companies such as Sony, Sharp, Epson, Lutron, InFocus, Sanyo, Mitsubishi, NEC and Philips.   Gary, who has been involved with the audiovisual market for over 20 years, was the recipient of the InfoComm 2003 Educator of the Year Award and the 2007 NSCA Instructor of the Year Award. Over the years, he has donated much of his time as an active volunteer in the AV industry’s trade association and served as chairman of InfoComm’s Professional Education & Training Committee (PETC), chairman of the ICIA Design School Committee and chairman of InfoComm’s Installation School Committee. In addition, he has served on the InfoComm board of governors. He also helped grow the InfoComm Projection Shoot-Out as the premiere AV industry trade show special event serving on the committee from 1991 through 1997, and was instrumental in launching the Shoot-Out in the European market at the Photokina Expo in 1994 and 1996 as well as the Asian market at the 1995 and 1997 INFOCOMM Asia shows.   Prior to founding his own company, Gary was vice president of sales and marketing for AMX Corporation (www.amx.com), a manufacturer specializing in professional AV and residential AV control systems. Prior to AMX, Gary spent nine years at Extron Electronics (www.extron.com), rising to the position of vice president of sales and marketing. Gary earned his bachelor’s degree in journalism in 1987 from the University of North Carolina and is currently Adjunct Faculty at UNC in the School of Journalism teaching a class on how future technologies will affect the future of advertising, PR and marketing.   He is also the founder of Swim for Smiles, a non-profit that raises money for the N.C. Children’s Hospital through swimming and other fitness-related events for kids. You can contact him at gary@ravepubs.com..