Rants & rAVes — Episode 1450: BrightSign CEO Steve Durkee Sees AI Driving Digital Signage Future; Unveils Series 6 Players
On today’s episode, I sat down with BrightSign CEO Steve Durkee to talk about where digital signage is headed. At InfoComm 2025, BrightSign introduced its Series 6 lineup — HD6, XD6, and XS6 players — all with built-in NPUs for running AI at the edge.
Bottom line: BrightSign sees edge-based AI as a core part of how people will interact with signage moving forward — and it’s building for that future now.
We also filmed every BrightSign demo at InfoComm 2025 — check those out here.
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