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Ahead of Its IPO, SnapAV Becomes Snap One

snapav 1SnapAV, a source of professional AV, surveillance, control, networking and remote management solutions, announced it has become Snap One. According to CEO John Heyman, the new name reflects the company’s goal to be the best provider of solutions, services and platforms for custom installation integrators whose businesses have grown well beyond AV products.

“The name ‘SnapAV’ no longer fully represents who we are or our aspirations for the future,” Heyman said. “We kept the name ‘Snap’ because of our ongoing mission to make our partners’ lives easier. Snap One builds upon this legacy and reinforces our aspiration to be the integrator’s most valued and most trusted partner.”

The new name also represents a unified company that includes legacy SnapAV and Control4 organizations following the major merger in 2019. “Together, now as Snap One, the company can serve as the industry’s central source for everything needed to succeed, today and in the future,” Heyman said. “The name Snap One emphasizes our desire to be the one-stop-source for the solutions that integrators need — including control — whether it’s with our own solutions or third-party products.”  

Later this year, Snap One will unveil one unified portal so integrators can research, quote and purchase any products from a single location. The company will also have one streamlined loyalty program. “Our goal has always been to offer great products and top-tier services that simplify the integrator’s life and support their business,” Heyman said. “Our new platforms and services are designed to do just that.”

The announcement of a new company name comes on the heels of several major corporate developments, including the acquisition of networking provider Access Networks and a significant investment in remote support solutions provider, Parasol.

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