MERIDIAN, Ms.— Peavey Commercial Audio announces EM Nordic has been appointed distributor of Peavey Commercial Audio products in the Nordic region, covering Sweden, Norway, Finland, Denmark, and Iceland. This partnership marks a significant milestone for both companies, uniting EM Nordic’s extensive experience and Peavey’s globally recognized brands. Through this collaboration, Peavey reinforces its commitment to providing customers in Northern Europe with top-tier products backed by exceptional customer support.

Founded in 1962, EM Nordic has solidified its position as a leading importer and distributor of premium musical instruments and pro-audio equipment across Scandinavia and Northern Europe. Founder and CEO Benny Englund’s vision of promoting top-tier products from world-leading manufacturers has propelled the company’s success. Today, EM Nordic’s supplies approximately 1,500 retail outlets, with operations extending not only to the Nordic countries but also encompassing Denmark, Finland, Iceland, Norway, Sweden, and the Baltic States of Estonia, Latvia, and Lithuania.

“Peavey has always been an iconic brand in the world, and we highly appreciate the company’s continued focus on quality, craftsmanship, and innovations,” said Englund. “We are honored to be included in Peavey’s group of partners and to market and distribute their products in our market.”

Peavey’s story began around the same time, founded by CEO and founder Hartley Peavey in 1965. Over time, the company has evolved into a worldwide leader in the production and distribution of musical instruments and professional audio gear. In addition to Peavey Electronics brands, EM Nordic’s distribution of Peavey Commercial Audio lines will grant customers in the Nordic region the opportunity to explore advanced MediaMatrix offerings for precise digital audio dissemination and processing, as well as Crest Audio tools for sound reinforcement.

Christoph Sesseck, Peavey Sales Manager for the EMEA region, shared his enthusiasm about the partnership: “We are absolutely thrilled to be partnering with EM Nordic. With more than six decades in the industry, EM Nordic is one of the most respected and well-connected distributors in Scandinavia. Their experience and in-depth knowledge will provide the best service and support to our customers in Northern Europe.”

For more information about EM Nordic, visit www.emnordic.eu.