Oliver Marketing is now the manufacturer’s representatives for Colorbeam Lighting. Oliver Marketing has a history representing other brands in the lighting control industry, including Vantage, Elemental and Black Nova. With the addition of Colorbeam, the company says it is further strengthening its position as a go-to resource for cutting-edge lighting solutions.

“We are excited to welcome Colorbeam into our portfolio of exceptional brands,” said Bob Oliver, president of Oliver Marketing. “One of the biggest benefits of Colorbeam Lighting is that it allows AV and low voltage integrators to enter the lighting category under a C7 designation. That opens them up to an opportunity to add product and labor revenue.”

Colorbeam Lighting offers a range of luminaires, recessed fixtures, tape lights and outdoor landscape lighting along with an infrastructure that enables complete control over the lighting solutions. Its patented GATEway Processor and low voltage technology deliver “tunable, flicker-free lighting that enhances lifestyle, wellness, and productivity in residential, commercial, and hospitality spaces.”

Mike Teolis, president of Colorbeam, expressed his enthusiasm for the partnership, stating, “We chose Oliver Marketing as our representative because of their proven track record and deep understanding of the lighting control market. We believe that their expertise and dedication to customer satisfaction make them the ideal choice to represent Colorbeam in Northern California.”

To showcase their new partnership and product offerings, Colorbeam will be exhibiting at Lightapalooza 2024, taking place from Feb. 26-29 in Phoenix. Oliver Marketing will also be present at the event, where its personnel will be available to introduce Pacific Northwest integrators to Colorbeam’s product line, along with other brands in its portfolio. Lightapalooza 2024 is features the top 50 brands in the residential custom integration space, making it the “perfect platform for Oliver Marketing and Colorbeam to connect with industry professionals.”