Twinwill Optronics Inc. (TOI) (ROTC: 5253) published its financial report of the first two quarters of 2015 in August. According to the semiannual report, the consolidated operating income for year 2014 was close to USD 26.7 million, while the revenue for the first two quarters of year 2015 has mounted to USD 10 million. In response to the downturn of economic cycle, TOI will concentrate on sales performance of the second half for a strike back.

The demand of Touch products was affected by the waning business cycle. Not only that, the panel manufacturers invested by China have launched low-cost strategic invasions in these years. It forced the gross profit of the whole industry to drop sharply.  Facing the negative signals, TOI responds with firm operations and flexibility. Beholding a positive view of future application of touch products, it has activated a transforming strategy since last year. In addition to investing a large sum on research and development, including setting up a research center by more than USD 3million, TOI continues its expansion on high-profit segments, and expects, through an unique marketing strategy, a steady up-rise amid cut-throat competitors. In fact, TOI was a leader among touch panels and TFT-LCD makers for more than one decade. It was since last year TOI stretched downstream and showed the vital ambition of transformation to build its own brand.

Facing a downturn of business cycle, TOI sets the tone for the direction of the business plan for this year as “steady to growth”. Guided by its core value of qualitied service, TOI will meet comprehensive needs of customers. Other than that, it will also develop customized LCD modules and large-sized capacitive touch panels to satisfy increasing and sophisticated demand from today’s market.

As a long-term player, TOI attempts for an ultimate win-win. For this year, it will continue to reinforce research and development, and cooperate with key technology vendors to enhance high-tech and cost advantages. Other than that, TOI believes that through developing sophisticated skills, it will ultimately survive severe tests from the environment and expects a boom for the second half of this year.