Well, it has been an interesting several weeks for our podcast series, “The Week”, on rAVe Radio. At the very beginning of the month, we had three shows from ISE in Amsterdam, which turned out to be a terrific show.

Then, last week’s guest, my old colleague Dean Hills, gave us a lot of great info and ideas about what we can do to make tradeshows more successful.  Following that discussion, I had a lot of questions about shows themselves, and how to prepare for them, so this week I’m calling on Gary Kayye for a Special Edition discussion about the basics – tips and ricks for preparing to exhibit at a show.

Next episode, “The Week” will feature Bill Sharer of Exxel Management and Marketing, to talk about something even more basic and critical – the idea that everybody in your organization can be, and needs to be, involved in sales and marketing of your products and services, no matter who you are. Bill is one of the most widely recognized consultants in the AV industry, and I know you’ll enjoy his insights as much as his thousands of Infocomm Institute students have.

We have a lot to talk about on “The Week”, and our guests are just as opinionated as we at rAVe are, ourselves. Tune in every week. And if you have a story or an idea that needs to be covered, or would just like to give me your opinion, you can always reach me at joel@ravepubs.com.

JRR