Dirac to Return to CEDIA Expo 2023
Dirac today announced a return to the CEDIA Expo 2023 to showcase the company’s expanding portfolio of room correction solutions and preview its upcoming partner program for resellers and custom installers.
Dirac claims its portfolio of solutions — including Dirac Live Room Correction, Dirac Live Bass Control and Dirac Live Active Room Treatment — are continuing to “set a new standard” in room correction software and home theater performance, as evidenced by the company’s expanding customer base which now includes NAD, Onkyo, Pioneer, Elite, Integra, Denon, Marantz, AudioControl, Arcam, JBL and McIntosh, among others.
Visitors to Dirac’s Booth 730 will come away with information such as effectively leveraging Dirac Live to optimize system performance, room design benefits unlocked through the software technologies and ways to incentivize home theatre installers.
Custom Installers and resellers are also invited to sign up for early access to Dirac’s soon-to-be-launched partner program, allowing those who recommend, refer or resell Dirac to start earning recurring commissions with every sale. While still in development, those who sign up will receive instructions on applying as soon as the program launches.
“Custom Installers are often asked to do the impossible task of incorporating cutting-edge, high-performing technology into a room without disrupting its aesthetics,” said Dr. Mathias Johansson, co-founder and chief product officer of Dirac. “This is primarily the case in the home theater, where clients demand premium audio quality from a system that easily blends in with the room. In response, room correction software is increasingly leveraged by custom installers to deliver on this demand – while optimizing the full potential of home theater audio performance.”
“At Dirac, we’ve pioneered cutting-edge of digital room correction technologies, and we look forward to providing CEDIA attendees with both the critical knowledge necessary to deliver on complex installations and the opportunity to begin earning commission by recommending the industry’s most powerful suite of audio software tools,” Johansson continued.
First unveiled at CES 2023, Dirac Live Active Room Treatment is the latest in the family of Dirac Live features designed to address bass resonance and room decay time to produce a “cleaner, tighter” bass experience. Leveraging Dirac’s expertise in MIMO mixed-phase impulse response correction technology, the software enables spatial optimization, whereby all speakers in a sound system cooperate with each other to accomplish what passive acoustic treatments struggle to achieve.
Dirac says the Live Active Room Treatment complements the company’s existing Dirac Live features, Dirac Live Room Correction and Dirac Live Bass Control, to improve sound performance in any listening area. It can be used in any system with more than one speaker, with progressive performance enhancements based on the total number of speakers in the system.
Dirac Live Bass Control intelligently co-optimizes a system’s subwoofers and speakers to deliver “consistent and accurate” bass throughout an entire room. Dirac claims it ensures smoother bass in the crossover region between subs and speakers and is available for single and multi-subwoofer setups.
Dirac Live Room Correction, the company’s original room acoustics software, corrects for both the magnitude and phase of the entire sound system, including the room itself. Dirac claims this results in more transparent, balanced sound, tighter bass, improved staging and enhanced clarity.
“As we enter another CEDIA expo, it’s clear that consumer demand for premium audio experiences continues to grow, with no signs of slowing down,” Johansson concluded. “Over the last year, through strategic collaborations with some of the world’s most premium audio brands, we’ve brought professional-level acoustic room correction within reach of all listeners. As such, it’s become even more critical for the CEDIA community to be fully educated on the depth and breadth of what Dirac Live has to offer.”
Dirac will host a CEDIA 2023 Smart Stage panel at the show to discuss the present and future of room correction technology for custom installers. The panel, titled “State-Of-The-Art Room Correction in the Custom Install Market: Today and Into the Future,” will take place on September 8 at 3:25 p.m.
Panelists include Johansson; Dallas Dingle, founder of US-based integration firm Supercalibrations; Terry Ellis, founder of UK-based integration firm Pursuit Perfect System; and David Cain, VP of Sales & Commerce at Lenbrook.