Focusing on Vision


In AV, we are sometimes very product-focused. Manufacturers build best in class products and then engage a dealer channel to make sure those products have a solid strategy to get into the marketplace. Integrators get trained on how the product works, many times engaging with the manufacturers to become certified in the installation and/or programming […]

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Solve the Pain, Then Introduce Strategy


‘Solve their technology pain, then introduce them to a technology strategy.’ That should be the mantra for consultants, systems integrators, and manufacturers selling to the church market. The House of Worship (HOW) market is not without strategy. In fact, they’re some of the most focused organizations around when it comes to their strategic purpose. However, they […]

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Datapath Debuts AV-over-IP iolite Digital Signage and Video Wall Controllers


Datapath has launched a new line of video wall controllers called iolite designed specifically for small- to medium-scale walls. The iolite systems are small and designed to fit into retail, corporate reception and boardroom environments and sit behind the monitor or on a mount. The iolite systems can be combined with up to six of […]

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