Twitter is Good, But, Not Great! There’s Something Way, Way Better for AV Engagement

July 21, 2016

We’ve been blown away at how much engagement we have with our readers via the various social media outlets we have. We get hundreds of messages from you EVERY DAY – even on weekends! And, before Twitter, Facebook, Instagram and LinkedIn, we barely ever heard from you! And, it’s even more interesting at how segmented […]

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Our First Ever TECH TUESDAY Using Snapchat

July 19, 2016

If you’re still not on Snapchat yet, here’s one reason why you should be: Every Tuesday, our founder, Gary Kayye, will host TECH TUESDAYS live on Snapchat (and ONLY on Snapchat). So for those of you who are on the fence about downloading Snapchat, we hope you enjoy today’s TECH TUESDAY below (but to see […]

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Miss Our Snapchat Stories LIVE from InfoComm?

June 23, 2016

When we started using Twitter back at InfoComm 2008, only 80 or so people in the ProAV market were even on the social media platform. Same with Snapchat earlier this month. The day before we sent our eBlast out saying we’d be broadcasting via Snapchat at InfoComm, there were only 160-some AV ‘Snapchatters.’ Well, we […]

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What’s To See At InfoComm 2016? Part 1: Here’s A Start

June 3, 2016

Every year the largest AV trade show in the United States provides more “things to see” and this year’s show in Las Vegas is no exception as it promises to be a great one – make sure you follow those well-known rules of attending the show in terms of comfortable shoes, clothing, hydration, scheduling booth visits […]

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It’s Social Marketing: You Need Snapchat

December 9, 2015

If your company is not using Snapchat yet, it needs to start doing so NOW. Snapchat is yet another social media tool that you can use to effectively (and easily) market your product, company and/or brand. What is Snapchat? Beginning as a classroom creation at Stanford University, the application developed by Evan Spiegel and Bobby Murphy officially launched […]

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