The AV industry sucks at marketing. Everyone knows it because marketing across the audiovisual space is generally equally crappy. It’s boring, over-hyped, and under-designed. Pablum. Noise. Filler. “But we need A4, full-color printed spec sheets handed to us at trade shows,” said no buyer in the 21st century. “The ad of a smiling, stock photo model […]
It’s that time of year here in the United States – we just celebrated Thanksgiving and we’re in the thick of the holiday season. And, of course, the day after Thanksgiving (or, really, Thanksgiving day in many stores) means Black Friday – the day where people go crazy, hit the stores crazy early, and sometimes […]
Working in the AV industry, we are all so inundated with technology day in and day out. But, we wanted to know how the AV industry uses their TV and cable at HOME. This is what we learned.