My role as an Experience Design Professional often intersects with my passions for biology, neuroscience and human behavior, and for good reason. To truly create a transportive experience, you need to immerse someone completely in a new world, making them forget that they’re in an alternate reality. I’ve often reflected on the challenges of a […]

Winslow Studio was selected by Connecticut-based advertising agency, Cronin, to create an immersive installation for a prestigious nonprofit cancer organization donor event in Seattle, Wash. in early December. The event celebrated the efforts of the organization and its supporters to continue providing comprehensive care and advanced research to prevent, treat and defeat cancer and infectious […]

They’re coming for your business. Flattened by the pandemic and bolstered by the ProAV market trend towards experiential, Europe’s live events companies will broaden their businesses to include systems integration. For decades, it was an exception if you saw a specialized AV events company with a full business unit in the more static business of […]

After the pandemic, many of us will set out to explore new routes to market. Selim Morlevi wants to drive there. In a van. As the founder of Create-4, a pioneer in experiential marketing in Turkey, he develops tech experiences for retail hospitality point of sale and consumer goods manufacturers. He’s worked with holographs, AI, […]