The Science Behind Immersive Audio

Immersive environments are becoming more common with things like virtual reality (VR) and extended reality (XR) becoming mainstream — and audio is a big part of that experience. However, virtual experiences aren’t the only way that audio is used to engage a consumer. Immersive audio is being used in so many different spaces in the […]

The Science Behind Immersive Audio

AV Is More Than the Sum of Its Parts

There’s a very popular ride at a theme park here in California that has an infamous history. The ride technology itself is based on a motion platform coupled with a screen. Riders enter, sit down and buckle up. Then the screen comes alive by mimicking a windshield as the video plays, creating a high-speed adventure. […]

AV Is More Than the Sum of Its Parts