LG Electronics took a a majority stake in Bear Robotics, a Silicon Valley-based startup specializing in AI-driven autonomous service robots. This acquisition aligns with LG’s strategy to strengthen its presence in the robotics sector, a key growth area for the company.

On Jan. 22, LG’s board of directors exercised a call option to acquire an additional 30 percent stake in Bear Robotics. This follows an initial investment of $60 million in March 2024, which secured LG a 21 percent stake and a call option agreement for up to an additional 30 percent stake. Upon completion of the call option exercise, LG will hold a controlling 51 percent stake in Bear Robotics, effectively incorporating it as a subsidiary.

As part of this strategic move, LG’s commercial robot business, primarily centered around “LG CLOi Robots,” will be integrated with Bear Robotics. The key management team of Bear Robotics, including CEO John Ha, will remain in place to ensure stable business continuity and will continue to focus on creating synergies in LG’s commercial robot business.

Founded in 2017, Bear Robotics has gained recognition for its AI-powered indoor delivery robots, catering to markets in the United States, South Korea and Japan. The company is noted for its expertise in distributed multi-robot control, remote fleet management system and AI-powered robot platform.

LG aims to expand its presence in the commercial robot market through Bear Robotics. Concurrently, LG intends to leverage its AI and manufacturing expertise to reinforce its home and industrial robot businesses.

The home robot segment will be spearheaded by the LG Home Appliance Solution Company, a renowned industry leader. The company’s focus will be on delivering a holistic experience where home robots, powered by LG’s Affectionate Intelligence, can astutely discern the well-being of family members and seamlessly integrate with home appliances and services.