In order to deliver the highest value possible at scale and velocity to the house of worship market, your AV firm will need to learn how to fail faster and succeed sooner. ‘Failing faster’ may seem counter-intuitive because the idea of failing evokes strong, negative emotional responses. And failure is often seen as something to […]

“I will not fail.” This thought just came to me recently and it flows from my recent post about building and maintaining “Forever Customers.” Then, I found this meme which says it all.  The point is, you have to go into every opportunity and be able to say to your customer, in one way or […]

Many of my friends and followers of my Twitter feed, @AVPhenom, may have gathered that I ended up with a little bit of “unexpected” free time lately.  That left me with a touch of extra insomnia as well, and as such I turned to my old friend the DVR. I had Field of Dreams on […]