Is one of your jobs to oversee a digital signage network? Or are you interested in learning more about digital signage, including how you can use advertising to pay for it? Last month we published a report, a primer on Digital-out-of-Home that we worked on for more than a year, in partnership with the Digital Signage Federation, DPAA, OAAA, Geopath and IAB. It’s totally free to download, and is divided up into six parts to make it easier to read what you’re most interested in. Check it out here. And if you have any comments, be sure to email us and let us know!
Enjoy the issue.