Latest headlines: Anthony Coppedge on understanding different types of houses of worship, plus news from APG, Sony, ATEN, Genelec, Epson and others
November 27, 2019 | Volume: 8 | Issue: 22
Here in the United States, it's the week of Thanksgiving, so I've been reflecting on the things for which I am thankful. At rAVe, I'm thankful for our wonderful team of people who work very hard, and who I look forward to seeing each day. I'm also thankful for columnists who consistently put out great work. Today's column from Anthony Coppedge is a great example of that — he goes over different types of churches, including newer ones like church plants and portable churches, and how the technology needs are unique for each one. If you're new to the house of worship market, or looking to add these different types of congregations to your client list, be sure to check it out.
The house of worship market is comprised of many church sizes and venue types ranging from portable temporary set-up and tear-down weekly venues to gargantuan giga-churches with tens of thousands of attendees every weekend… and pretty much everything in between. Selling to such a wide variety of client types even with the same market space requires a familiarization of the various church venues, budgets and applications. It's a bit dizzying for those unfamiliar with the dynamic nature of this vertical market.
