Happy April, everyone! This is always one of my favorite months of the year, and not just because it’s my birthday month. At work, it’s a time of preparation and planning as we start putting everything in motion for InfoComm, which usually means I can take a breath this month.
Anyway, Lee Distad writes about what it takes to “make your sale a masterpiece.” While a masterpiece means something different now than it used to, there are still ways to craft every sale into something special. Read more here.
Also, nominations are now open for our Readers’ Choice Awards. These are important because we want these to be by the readers and for the readers! The only way to make sure your voice is heard is to participate so please nominate for any and all categories you’re passionate about.