Ever since InfoComm changed its name to AVIXA (the Audiovisual and Integrated Experience Assocation), there has been so much discussion
of user experiences
when it comes to technology. In industries like ours, where solutions can be technically complex, it’s easy to lead with the technology — look at all the stuff we can do! Solving problems our users didn’t even know they had is kind of our specialty. Oh, did you not want a scaler with your simple conferencing room space? Too bad, you’re getting one anyway. In reading Chris Gillespie’s column for today, I could almost feel him banging his head against the wall. Read about
how he had what was truly the latest and greatest technology in the entire world… that still frustrated his users. It might just change how you approach systems design.
We’re also sad to report the passing of Bill Sharer, past winner of AVIXA’s Educator of the Year Award and arguably one of the best sales trainers in the industry. Joel Rollins, who taught alongside Bill for years and knew him well, writes a thoughtful piece about the important things he learned from him