3 Ways Integrators Can Scale and Deploy Successfully

THIS IS A PROMOTED POST  By Phil Langley Senior Vice President, Global Pro AV & UCC at Anixter ProAV integration has changed in recent years. A big change in the industry is the convergence of AV and IT, creating the need for integrators to adjust to consumer demand for much simpler technology. ProAV procurement has […]

3 Ways Integrators Can Scale and Deploy Successfully

Churches, IoT and Fully Integrated AVL

In sales, your best client is likely the one who buys repeatedly and recommends you consistently. For a long time, I had two of my best clients fit this description while I was in sales; one was a large airline, the other was a large church. What these two organizations had in common was a […]

Churches, IoT and Fully Integrated AVL

The Three Times Churches Buy Audio, Video and Lighting

There are three main reasons churches upgrade or outright add new equipment: when entering a new building program, when renovating an existing building or when expanding into new technology areas such as multi-site or online services. Given the history most churches had with learning their technology lessons on audio systems (the first systems they use), […]

The Three Times Churches Buy Audio, Video and Lighting

Pushing Technology for Churches

The debate between those who want technology turned off during church services versus those who not only want it on, but want to actively use it as part of the church-going experience, is a matter of personal preference. That being said, there are plenty of churches using passive technology that would jump at the chance […]

Pushing Technology for Churches

Reversing Product Commoditization

Box sales. Internet commodities. Bottom-dollar buys. Is it too late for the audio, video and lighting market for reversing product commoditization in the house of worship vertical segment? Encourage Systems Integration In the online ‘box-sales’ world of product commoditization, the Internet sale is rumored to have removed service from the purchasing equation. Perhaps for truly […]

Reversing Product Commoditization