Sony has launched a major expansion of its Camera Authenticity Solution, introducing video verification technology designed to ensure the integrity of visual content used in news production. The update extends Sony’s digital signature and verification system—previously limited to still images — to support video, offering a new layer of transparency for media organizations. The solution […]

Sony Electronics said it will now make its Crystal LED VERONA video wall available on a rental basis for professional applications, including virtual production. With the VERONA (model ZRD-VP15EB), integrators and rental companies can create video walls up to 40 square meters in size for immersive environments. The square LED modules connect in stacks and […]

Sony Electronics’ Professional Display Solutions group is once again embarking on an interactive technology road show across North America from September 2025 through March 2026. Attendees to the AV Tech Expo will be immersed in the company’s range of pro AV offerings, including professional BRAVIA displays, the direct view Crystal LED display, AI-enabled pan-tilt-zoom (PTZ) […]

The city of Kiel, Germany, has launched “Zukunftsraum” (Future Space), a pilot project designed to explore the role of digitalization in brick-and-mortar retail. Supported by Kiel-Marketing and federal funding, the initiative provides a test environment for smart shopping concepts and experiential retail. As part of the project, outdoor brand Helly Hansen opened its first pop-up […]

I’m shocked that only one display company has been smart enough to buy a media server company. The irony? You can’t have one without the other. Everything else connected to a projector or monitor is optional — not required. But in the case of a media server, a display — whether it’s a projector, LED, […]

THIS IS A PROMOTED POST Every InfoComm, I look forward to the time I get to spend at Sony’s booth. And here’s why: Every year, there’s so much to look at. From the crispest displays to AI-powered PTZ cameras to the ever-popular Spatial Reality Display, I could probably spend a full show day checking out […]

The historic announcement of Pope Leo XIV on May 8th was captured in stunning detail using Sony’s HDC-5500 system camera, continuing the Vatican’s tradition of relying on world-class imaging technology to document globally significant events with the highest visual fidelity. Used during the official coverage of the papal appearance from the balcony of St. Peter’s […]

Doncaster & Bassetlaw Hospital has opted to use Sony’s BRAVIA BZ30L series in their newest purpose-built unit so that patients can watch television in beautiful quality, promoting a sense of home comfort Doncaster & Bassetlaw Hospital, an NHS Trust that provides essential healthcare needs to the community, has chosen Sony’s BRAVIA 4K Professional Displays for […]

Mitch Braff, founder and CEO of LiquidView, is using Sony’s professional BRAVIA displays to transform blank walls into virtual windows, offering immersive views that replicate the feeling of looking outside. Braff, whose background includes filmmaking and corporate communications, was inspired to launch LiquidView after visiting a client with spectacular views from the front and back […]

Today, Sony announced the beta release of Camera Verify, a new feature of its Camera Authenticity Solution1, that enables external sharing of image authenticity information via a dedicated URL. This has been developed to help news organisations address the growing challenge of verifying the authenticity of digital images in the age of generative AI. As […]

We’ve always approached our Best of InfoComm Awards with one mission: spotlight the products that truly impressed us — the ones with staying power, smart design and real-world value. This year, we did something new. For the first time ever, we accepted submissions. We invited exhibitors to tell us what they were proud of and […]

Sony has expanded its CS Series speaker lineup with four new models designed to work with Sony AV receivers. New products include: SS-CS5M2 Bookshelf Speakers (Pair), $249.99 MSRP: Versatile and compact, these three-way, three-driver bookshelf speakers deliver rich, high-resolution sound. 5.12-inch woofer, soft dome tweeter, and wide-dispersion super tweeter Hi-Res Audio certified (53 Hz–50,000 Hz […]

The results are in! The 2025 rAVe Readers’ Choice Awards winners have officially been named, and once again, it’s all thanks to you — the AV community. Every nomination and vote came straight from the people who live and breathe this industry every day. No sponsors. No pay-to-play. Just real recognition for the companies and […]

Sony has again selected Brompton Technology’s Tessera LED processing to power the latest addition to its Crystal LED display portfolio, the new CAPRI series ZRD-VS25FB. Targeted at a wide array of customers looking to support virtual production cost-effectively, Crystal LED CAPRI is a versatile solution designed to meet the needs of productions of all sizes. […]

Sony Electronics will showcase its extensive portfolio of professional AV technology at InfoComm 2025 in booth 2001. Sony products and innovations, including displays, video walls, and pan-tilt-zoom (PTZ) cameras, as well as connected solutions from the company’s strategic technology partners. Attendees will experience how these technologies enable users in vertical markets and applications including corporate, […]

Sony has announced the FX2 (model ILME-FX2), the latest addition to its Cinema Line. Positioned as an entry-level option, the FX2 features a 33.0-megapixel, full-frame, back-illuminated Exmor R sensor and is designed for solo operators and small production teams. The FX2 offers more than 15 stops of dynamic range using S-Log, and features Dual Base […]

Last week, the rAVe LAVNCH platform hosted its second AV Cloud Summit. It was incredible and one of the highest-attended events we’ve hosted in 2025. The topic of where the so-called AV Cloud will take us has really amped up since its introduction to the market just a couple of years ago. Sure, we’ve had […]

It’s hard to believe, but the final day of LAVNCH WEEK 11 has come and gone — and it wrapped up with a bang. From emerging digital signage strategies and collaborative meeting space design to AI ethics and long-term AV trends, Day Three was jam-packed with insights you don’t want to miss. If you haven’t […]

Sony Electronics Inc. has released version 2.5.0 of its software development kit (SDK) for the company’s glasses-free 3D Spatial Reality Displays — the 15.6-inch ELF-SR1 and the 27-inch ELF-SR2. The update, part of Sony’s XYN (/zin/) brand, enhances compatibility with key design, game engine, and visualization platforms while improving performance and usability. The new SDK […]

At NAB Show 2025, Sony will highlight a range of new products and updates across live production, virtual production, imaging and cloud-based workflows. The company’s booth will focus on tools that support broadcast, cinema, sports, and remote production environments. Key product debuts include the HDC-F5500V, a Super 35mm 4K live production camera featuring a global […]

I recently had the chance to attend the Sony AV Tech Expo in San Diego, hosted at its headquarters (which is stunning, by the way). The two-day event brought together industry pros, creators and tech leaders, and gave them hands-on experience with Sony’s latest tech: professional displays, spatial reality, device management, remote control and more. […]

Zynchro System is integrating Sony’s AITRIOS technology suite into its digital signage solutions. The company aims to deliver a data-driven digital signage service that automatically responds to audience analytics. According to Zynchro, the integration will allow its customers to access key audience metrics such as audience attributes, gaze measurement, screen proximity, and the number of […]

Sony has launched its first camera tracking system, OCELLUS (ASR-CT1), designed to simplify augmented reality (AR) and virtual production applications in broadcast and cinema. Offering marker-free camera tracking, OCELLUS uses multiple sensors to provide precise camera position and orientation data in real time. The system is camera-agnostic, allowing it to be used with both cinema […]

Sony has announced that the mocopi Pro Kit, a full-body motion capture system, is now available, with shipping starting April 3. The kit is designed for professionals in gaming, animation, virtual reality (VR) and livestreaming, providing a solution for motion tracking and content creation. Alongside the mocopi Pro Kit, Sony is launching XYN Motion Studio, […]

Sony Electronics is changing immersive 3D experiences by integrating its glasses-free 3D Displays, the ELF-SR2 (27-inch) and ELF-SR1 (15.6-inch) Spatial Reality Displays, with Autodesk VRED. Autodesk VRED 3D visualization software empowers designers and engineers to create product presentations, conduct design reviews, and develop virtual prototypes using interactive Graphics Processing Unit (GPU) ray tracing and both […]

Sony announced a cloud-based provisioning, control & monitoring service, Remote Device Manager (RDM). Deployed on site via Zero-Touch Provisioning, RDM will deliver new features for control and monitoring of its BRAVIA displays, including the ability to remotely update software, monitor the status of multiple displays, detect abnormal states and capture screenshots. RDM will undergo continuous […]

Sony has returned to ISE, the world’s leading AV industry event, to present its latest portfolio of products and solutions that cater to the retail, corporate, education, content and virtual production sectors. Designed to support customers in creating connected experiences, Sony’s booth will showcase its latest offerings – including the new Remote Device Manager for […]

Sony announced a 32” 4K resolution Mini-LED-lit monitor, the LMD-32M1MD, designed for medical applications including Local Dimming Technology (Backlight Master Drive) since it incorporates backlighting via mini-LEDs, increasing the contrast ration to up to 1,000,000:1. By independently controlling the LED backlighting sources in light and dark zones of the image, the LMD-32M1MD achieves significantly improved […]

Sony’s AV Alliance and Technology Partner Network continues to expand with the addition of 23 new members and industry leaders. Sony’s AV Alliance Partner Network leverages the SoC (System on a Chip) integrated in its BRAVIA Professional Displays. Since 2022, Sony has forged strong alliances with leading organisations across Content Management, Remote Management and Unified […]

Three-time football champions, the Kansas City Chiefs, refreshed their venue’s presentation technology at the start of the 2023 season, purchasing more than 600 of Sony’s professional BRAVIA BZ35J and BZ40H displays, and expanding their partnership with the company.  With options ranging in size from 43-inches to 75-inches, the Chiefs are now able to take advantage of the power of […]

Germany’s first Sony Crystal LED VERONA video wall for virtual production has been installed in Munich. The CreatiF Centre, a unique innovation laboratory for the development and testing of new technologies in film and television production at the University of Television and Film Munich (HFF), has integrated the Sony VERONA LED screen within one of […]

Sony will once again return to ISE in 2025. With solutions on show for the retail, corporate, education, content and virtual production sectors, Sony will be demonstrating how its smart AV tech and integrations are changing the way we collaborate in addition to its growing ecosystem of partnerships. ESG is at the heart of Sony, […]