This Thursday night, when the defending Super Bowl champion New England Patriots take the field at Gillette Stadium to host the Pittsburgh Steelers, each player on the field will be equipped with a set of RFID sensors about the size of a quarter in his shoulder pads, each emitting unique radio frequencies. Gillette Stadium, as […]

Last month, we talked about the changes in trade shows that have come in the digital age, most notably the way we register people for shows now, and the way we tracked their information within the show and afterward. For many years, this has been based around a magstripe card which you allowed employees to […]

By Jessica Glynn Reality Interactive A year later, retailers are reporting positive results from iBeacon campaigns. There are, however, still challenges from the caveats associated with iBeacons. Specifically, customers must be iPhone users. They must download the retailers’ app. They must enable Wifi on their phone and opt-in to receive notifications. Many consumers are not […]

Machine to Machine (M2M) refers to technologies that allow both wireless and wired systems to communicate with other devices of the same type (Wikipedia definition). In essence, M2M refers to any technology which enables networked devices to exchange information and perform actions without direct manual assistance from human interaction. M2M communications is often used for remote […]

As promised last month, I am continuing the exploration of futuristic technologies that may have a major impact on the audiovisual industry. This month, I want to continue the conversation on the Internet of Things. One year ago this month, I wrote about the coming age of the Internet of Things (also commonly called the […]

CastNET announced today that it has developed and is shipping a new solution that fully integrates Near Field Communications (NFC) technology with its digital signage software. CastNET with MobileHere technology combines CastNET’s digital signage content management software with NFC to allow mobile devices to easily take away information from digital signage screens. NFC is a […]

I knew it was coming, but this was faster than I thought. Radio Frequency Identification, or RFID, is increasingly being used in all sorts of manufacturing and retail facilities – anywhere a lot of products reside, and now it’s available for ProAV. We keep looking for the next killer app to shake up our market. […]

As we know, theft is one of, if not THE, biggest expense for many businesses. But there is a technology that is gaining popularity that could prove more effective than any other method. Right now, RFID (Radio-Frequency Identification) is being used by such retail giants as Wal-Mart and Dutch bookseller Selexyz for inventory management. But […]