The “Ins” and “Outs” of Selling Technology
January 21, 2021
As technology salespeople, it is very tempting to have early conversations around technology itself. I’ve attended job walks or integrator interviews where the representative of a technology company quickly turns a discussion about a room into questions about how many inputs and outputs the company needs on their switcher or what brand of control system […]
The Outcome-Based Guide to Meetings
November 5, 2020
We’ve all heard the phrase “a meeting that could have been an email.” Add in today’s additional methods of communication and you’ll get “a meeting that could have been a Zoom call, that could have been an email, that could have been a phone call, that could have been a text.” I put this idea […]
