Moments that Matter — a DPAA Video Everywhere Summit Recap

dooh.png

A quick introduction to my DPAA introduction: I knew a bit about the association before my time in the AV industry; I started working in advertising in New York City in 2013. Seven-ish years in ad agencies later (I worked here, then here, and now here), working mostly in digital media with some print mixed […]

Read more

Creativity and Disruptivity During COVID-19 — A DPAA Video Everywhere Summit Recap

dpaa-summit-2020.png

Hello everyone — I am your host for today’s recap of the DPAA Video Everywhere Summit. If you joined us last time, you’ll see that the event, was, in fact, virtual this year. And it was hosted on rAVe’s own LAVNCH platform! Exciting! If you’re not familiar, DPAA is the global trade marketing association that […]

Read more

A Recap of LAVNCH EMEA’s Collaboration Session

pasted-image-0-11.png

What better LAVNCH EMEA session to recap on UCC Collaborative Day than the one titled “Collaboration Session?” I’m not being facetious — I was really excited to hear what this one would bring to light. And I was excited for the familiar faces in it: Jane Hammersley of Collabtech, Lieven Bertier of Barco, Nia Celestin […]

Read more

Here Come the Millennials — a LAVNCH EMEA Recap

pasted-image-0-10.png

Welcome to our second LAVNCH EMEA wrap-up article of the day, where I’ll be recapping for you #AVtweeps the Workforce Session of UCC Collaborative Day. Missed it live? Read my recap below, then register for the LAVNCH EMEA archives. (You must read the entire article to get the CTA, though — no cheating.) I was […]

Read more

LAVNCH EMEA Day 2: Hybrid Working Is Bursting With Opportunity

EMEA_UCC_1.jpg

We at rAVe were as excited about day two of LAVNCH EMEA — UCC Collaborative Day — as any other LAVNCH event we’ve hosted thus far. It’s like Chris Mcintyre-Brown of Futuresource said yesterday on ProAV Day and reiterated this morning: UC&C (unified communications and collaboration) is intertwined into every AV discussion today. How could […]

Read more

A Recap of LAVNCH EMEA’s ProAV Control Session

pasted-image-0-7.png

Control is an AV topic that doesn’t “show” its glitz and glamor to the masses — but it’s usually the technology doing the hard work in the background. Control is a critical component to successful AV systems, and today’s LAVNCH EMEA Control Session made sure to tell that story. Read on for the session recap. […]

Read more

What Gives Displays Their Visual Edge? — a Recap of LAVNCH EMEA’s Display Session

0-7.jpeg

Welcome to another recap of LAVNCH EMEA. I’m your host, Leah McCann, and if you’re here, you are probably more interested in learning about displays than hearing me blab. So I’ll get on with it. What gives displays — whether LCD, LED or projection — their visual edge? Why pick one over the other? Read […]

Read more

Welcome to LAVNCH EMEA — Disrupt, Create and Innovate

unnamed-7.png

Us rAVe-rs woke up bright and early — some of us never went to sleep, actually — to get online today. The occasion: LAVNCH EMEA, which kicked off Wednesday in an exciting start to two full days of AV innovations and solutions launched virtually through our live, online event platform called LAVNCH. If you’ve been […]

Read more

Didn’t Catch SYNNEX COLLABSolv Education Day? Here’s What You Missed

Screen-Shot-2020-07-22-at-11.52.17-AM.png

If you missed SYNNEX’s first-ever COLLABSolv Education Day — part of the SYNNEX COLLABSolv LAVNCH Days series — then, boy, do we have the recap for you. Kicking off the day was a familiar face to rAVe: resident assistant editor Steph Beckett! After a warm intro to the day, Beckett pumped us up for the […]

Read more

NSCA Selects THE rAVe Agency’s LAVNCH Platform for 2020 Pivot to Profit Virtual Event

nsca-p2pv-2020.png

National Systems Contractors Association (NSCA) has selected THE rAVe Agency’s LAVNCH platform to present its 2020 Pivot to Profit Virtual (2020 P2Pv) conference, Sept. 22-23. An event designed for the integration market, 2020 P2Pv is a two-day virtual conference combining keynote presentations, breakout sessions and “Tool-Kit Talks” with manufacturers and industry influencers. “Accelerating change to […]

Read more

SYNNEX VISUALSolv Healthcare Day: In Case You Missed It

Screen-Shot-2020-07-08-at-11.02.20-AM.png

Maybe you actually attended SYNNEX’s first-ever VISUALSolv Healthcare Day, part of the “SYNNEX VISUALSolv LAVNCH Days” series, yesterday — in which case you can ignore my headline. However, if you DID miss it, a day of virtual sessions focused exclusively on AV in healthcare, I give you this wrap-up. Kicking off the event was SYNNEX’s […]

Read more

Digital Signage Day of LAVNCH WEEK 2.0: ‘Gotchas,’ Watch-outs and Getting Safely Through the Doors

Untitled-design-8.png

Digital Signage Day was our fifth and final day of LAVNCH WEEK 2.0. With support from our partners Samsung, NEC Display and Epson — and a great partnership with DSE and the DSF — the content from these supporters and our session educators was fantastic today. Read on for the story. Keynote: Digital Signage Gets […]

Read more

New Tech LAVNCH Day: Temperature Checks, Holographic Tech and a Whole Lot of UCC

IMG_0798-scaled.jpg

Today’s LAVNCH WEEK 2.0 theme was New Tech LAVNCH Day: a day dedicated entirely to something we’re all desperately missing by not being able to attend conferences this year — new product launches, like those you typically see on the trade show floor. This day looked a little different from all our other LAVNCH WEEK […]

Read more

The Great AVoIP Debate

VOIP-Panel.png

I spend some time on Twitter, and yesterday I noticed a lot of online chatter happening around a panel rAVe put together for LAVNCH WEEK 2.0. Kudos to the staff at rAVe for curating the speakers, because to my knowledge, the people on the panel and the groups they represent had never been assembled together […]

Read more

ProAV Day of LAVNCH WEEK 2.0: CX, Crystal Balls and a Hot Debate on AV-over-IP

EbNILITWkAATsFm.jpeg

ProAV is at a crossroads today. And it’s not just because so many of us are working from home and don’t know what the commercial/business space will look like in three months, even with well-researched predictions. Big innovations in ProAV were happening long before COVID-19, but the pandemic has expedited — expedited like the first […]

Read more

Why Content Marketing just became EXPONENTIALLY Important to AV

content-marketing-best-lead-generation-strategy.png

Last week was InfoComm week, one of the most anticipated events each year for the ProAV market. After purchasing floor space, building exhibits, flying in staff, and entertaining customers, many companies spend 6 or even 7 figures showcasing their products and services at InfoComm. Based on the enormous outlay, these companies naturally look to maximize […]

Read more

A Conversation With Charmaine Torruella Ahead of LAVNCH WEEK 2.0

Untitled-design-7.png

Charmaine Torruella is the moderator for our upcoming panel on UCC (Unified Communications & Collaboration) Day of LAVNCH WEEK 2.0, a day of LAVNCH WEEK that we’re all really excited about, and not just because so many of us are working from home and constantly using Zoom/Teams/WebEx/BlueJeans/Google Meet (though video fatigue is now a thing) […]

Read more

LAVNCH WEEK 2.0 Is Coming. Here’s How to Get In On It.

pasted-image-0-1.png

I can’t believe it’s already the middle of June. More specifically, I can’t believe it’s already June 18, because that means LAVNCH WEEK 2.0 is only FOUR days away. You didn’t know there was a LAVNCH WEEK 2.0? Where ya been? This week, we’ve been previewing some of the great presenter content planned for LAVNCH […]

Read more

David Labuskes, Eric Yuan to Keynote LAVNCH WEEK

LAVNCH_SocialMedia_Press-Release_v3.jpg

THE rAVe Agency, rAVe [PUBS] and Zoom are collaborating on a one-of-a-kind virtual event. If you receive our newsletter or follow us on social media, you’ve likely heard about it. LAVNCH WEEK (pronounced “launch” week) is a five-day virtual event focused exclusively on AV education through high-level keynotes, interactive discussion panels and new product launches. […]

Read more