Planar Leyard Went to ISE with a 0.7 Millimeter LED

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Planar Leyard surprised everyone at ISE with a 0.7 millimeter LED wall at ISE — it was in there booth as well as in the LANG stand. This is a big deal as the previously smaller working LED was 0.9 millimeter. And, 0.7 millimeter represents nearly the same resolution as direct-view LCD. In addition, Leyard […]

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NYDSW: rAVe Attends Leyard/Planar Open House at New York Digital Signage Week

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Last week we attended the New York Digital Signage Week, which included a number of events throughout the city that focused on the fast-growing digital signage market. rAVe [Publications] attended a number of events and, in order to bring to you the latest news, shot videos in some of the open houses and showcases that […]

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My Interrupted Interview With Planar & Leyard (With Numerous Unintentional Guest Appearances)

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You read that right — this is a long interview with Leyard’s CMO, Jennifer Davis, as more than a half-dozen InfoComm attendees literally walking between me and my expert videographer, but worth watching! Their 31-foot wide and 19-foot tall 8K resolution LED served as an amazing backdrop to a stunning display that was packed the […]

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The Art of Marketing Marketing

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A few months ago, I spoke at an event sponsored by the Technology Association of Oregon on the alignment of sales and marketing. In the course of that conversation, the idea of marketing marketing (promoting the idea of and need for marketing in the company) was raised. Many companies de-value marketing, considering it the department […]

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Y is for You: Google’s Alphabet and Personal Branding

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I read with interest the restructuring announcements from Google this week, as they rebrand the parent company into Alphabet, building out the letters with innovative products and business models — starting with “G” for Google, which remains a wholly-owned subsidiary. It’s a bold move for a company that doesn’t want to be conventional. This got me thinking about […]

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