As millennials continue to increase in ranks in the workforce, so does the desire to have products that are good for the environment. This includes businesses they patron and their workplaces, as well as their homes. Corporations are increasing looking to this demographic, who are tech savvy and socially conscious, to lead their company’s technology […]
It’s no secret that there’s a generation of kids that aren’t watching TV on the giant enchanted box that fills the living room of most homes around the world. In fact, most of the Millenials and all of Generation X (nearly everyone below the age of 30, basically) have an obsession with watching TV programs […]
How many of your workforce are part of the Millennial Generation (born between 1977-1994)? How many of your client’s workforce is in this category? This generation now makes up one third of the current workforce and will make up three-quarters by 2025. Most of this group has never known a time without cable television, cell […]
Many of my previous articles have touched on the notion of how truly competitive built environments are rife with connectivity, from the small scale to the vast campuses and further into global portfolios. Sensors and meters, along with extensive control capability embedded into the equipment, provide a connected and monitored world using sophisticated cross-platform management […]
By Michael Chase Chief Marketing Officer, St. Joseph Communications A study by Boston Consulting Group (BCG) shows that Milllennials, who account for $1.3 trillion in direct annual spending, engage more extensively with brands than do older consumers and expect a two-way marketing relationship. The Millennial generation not only represents the consumer market of the future, […]