The Customer With Two Brains

brain1brain2-0718.jpg

You may have noticed that magazines and other media have for some time been overflowing with content on left brain vs. right brain and a many other variations on that theme. This is NOT one of those articles. In fact, this article takes a completely different analytical path to understanding decision making and the brain […]

Read more

InfoComm: In 2015, Make Decisions and Accept Consequences

FatherSon_0115.jpg

By Dave Labuskes Executive Director, InfoComm I talked with my 21-year old son yesterday while I was on the way home from the airport. We got to talking about making decisions — the costs and the benefits. Of course, that’s my perspective of the conversation, as a “wise and all-knowing” Baby Boomer father. I’m sure […]

Read more