Conference Space Stakeholders — Trying to Please Everyone

conferenceroom-0619.png

In my last article, I spoke of the need to design the spaces we deal with not by thinking about the tech stack, but instead from the perspective of an experience. But in order to do this, we need to understand WHOSE experience we are referring to. For the most part, when we design a […]

Read more

Don’t Bring Me Gadgets… Bring Me Data!

meeting-room-0519.png

By and large, our industry has four players… we have manufacturers, we have dealers/integrators and consultants (let’s be honest though, they are really two sides of a coin) and then we have the end user.Twenty years ago, a user would come to a consultant or a dealer and say… “I need a room built out!” […]

Read more

NEC Display Launches ALP Pro for AI Level Analytics of Digital Signage

NEC-ALP2.jpg

NEC Display Solutions of America today announced the evolution of its business intelligence analytics platform for retailers that uses artificial intelligence (AI) to deliver real-time content and data measurement. The NEC Analytics Learning Platform (ALP) Pro optimizes message delivery with automated content creation and recommendations for targeted customers using AI-based analytics, enabling retailers to customize […]

Read more

There Are Still a Few Obstacles to Smooth, Beautiful OTT Viewing

warner-bros-0817.jpg

By Andy Marken Marken Communications “Practice. Plenty of practice.” – Miss Spalding, “The High and the Mighty,” Warner Bros., 1954 If you want to punish your kid today, you don’t ground them, send them to their room, take away their Big Wheel or withhold their allowance. Nope, you cut them off from the Internet – […]

Read more

Useful AVL Data for Meaningful Purchase Decisions

data-analysis-0317.jpg

It is easier to make good purchasing decisions when armed with timely, relevant information. As such, manufacturers, rep firms and systems integrators alike put a lot of effort into promoting the features and benefits of their products and systems before the sale. What’s missing, though, is arming those same users with useful information so they can […]

Read more

Barco’s New Real-Time Analytics Platform for Retail Digital Signage Debuts

barco-analytics-0616.png

Barco just launched InfiniSense, a real-time data analytics platform that collects, manages and applies real-time data for any place-based advertising endpoint. The intelligent sensors of the InfiniSense platform scan the environment and audience in a display’s direct environment. The anonymized audience data is analyzed in real time by the InfiniSense cloud-based analytics software to provide […]

Read more