Startup XTEN-AV Will Debut Cloud-Based AV Design System at InfoComm 2019

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Built for AV system integrators, XTEN-AV today announced the launch of its cloud-based platform to transform how AV system integrators design and execute their projects. The platform follows AVIXA’s published standards and guidelines to enable users to design for different spaces more accurately and efficiently. XTEN-AV offers an extensive library of audio-visual brands and products […]

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Vendors, Market Development Funds and the Faith Market

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Manufacturers want to help systems integrators sell their products so they provide funds to help co-promote the equipment with the vendor. It’s been this way for as long as I can remember, whether it is called “co-op funds” or “market development funds” (MDF) or “channel funding,” the idea is to influence the sale towards the […]

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Top 5 Ways Digital Signage Users Integrate Live Feeds

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Kelly Eisel Marketing Copywriter, Industry Weapon Breaking news, social media feeds, emergency alerts- all of these sources provide a huge contribution to viewership rates. Audiences want visually appealing, stimulating, and relevant content from your signage. Content can easily become boring and repetitive if it’s not integrated correctly. Even the most dedicated content and communications team […]

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