Audiovisual (AV) vendors often see themselves as the expert and church buyers as wanting their expertise. This leads to the slippery slope of blurred differentiators, which reduces the vendor’s position as a solution provider down to a commodity sales provider amidst the mass of competing vendors. Instead, AV vendors who will be most successful in […]
By Victoria Ferrari Account Executive at Synergy CT Sometimes, choosing a technology partner feels like going on a blind date. You may have some idea of what they’re all about, you might even meet once or twice and get to know them a little more, but in the end, it’s scary. How do you really […]
As a matter of course, I like to investigate certain things in order to acquire material for writing, or even to disseminate information in other ways. As we like to talk about the integrators and what they need to pay specific attention to, sometimes that direction needs to be turned to the industry manufacturers and some […]
A great collaboration space allows the people to interact freely and share ideas openly as if they would whether they were using technology or not. The purpose of the technology is to SUPPORT the message and to ENHANCE communication. In my earlier blog about this subject I mentioned that part of the needs analysis should […]
With so many products available out there for collaboration and huddle spaces that could be considered “off the shelf” one would have to ask themselves why a consultant and/or design engineer needs to be in the mix at all. In this blog I will discuss some of the considerations a design engineer and consultant take […]
I was an AV integrator in the residential space. I had a client who wanted a projection screen in their media room. I called my screen provider and related that I needed a 147”, 16:9, electric projection screen. I was given a quote and a part number, let’s say it was XYZ123. I ordered XYZ123. […]
By Mario Porto Director of Strategic Accounts, HB Communications “THIS SYSTEM SUCKS! NOTHING WORKS!!!” How many times have you heard that comment? If you’re like most of the people I’ve spoken to over the years, you’ve heard it more times than any of us would have liked. I recall meeting an architect from a very […]
As some of you know, I’ve recently moved (which is why I’m not here quite as much) and am trying to take my kitchen to the modern era. When told about the kitchen project, people are invariably off all manner of advice and requests. I’ve been asked often if I’ll be putting a microwave above […]
Before my AV career I did a few other things, including telephony and the unparalleled horrors of residential cable installations. One interesting thing about these three fields is each has lead me to a greater focus on parts of our world the rest of us take for granted and fail to notice. If you drive […]
