Crestron Responds to Aurora’s Latest Marketing Email


You might remember the conversation that took #AVtweep LinkedIn by storm last month, all stemming from an Aug. 10 marketing email from Aurora Multimedia. Social Media Recap: Aurora Calls Out Crestron in Recent Marketing Email This week, Crestron responded by issuing a cease-and-desist order. Aurora then sent out the following second marketing email Sept. 13: […]

Read more

Will Supply Chain and Inventory Problems Change AV?


In mid-August, Gary Kayye shared an advertisement from Aurora on his LinkedIn page. In the advertisement, Aurora took on Crestron’s well-known stock issue directly. You can read more about the various reactions in Steph Beckett’s blog post here. The comments are interesting as a real-life experiment regarding what works with advertising — or what doesn’t. […]

Read more

Social Media Recap: Aurora Calls Out Crestron in Recent Marketing Email


If you’re a true #AVtweep or if you’re someone who frequents LinkedIn somewhat often, you may have seen the screenshot below from an email from Aurora. According to the email, Aurora‘s VPX 1GBPS AV-over-IP solutions claim to be the “solution for Crestron NVX lead time issues.” The email also says Aurora’s solution can perform everything […]

Read more

New Tech LAVNCH Day: Temperature Checks, Holographic Tech and a Whole Lot of UCC


Wednesday’s LAVNCH WEEK 2.0 theme was New Tech LAVNCH Day: a day dedicated entirely to something we’re all desperately missing by not being able to attend conferences this year — new product launches, like those you typically see on the trade show floor. This day looked a little different from all our other LAVNCH WEEK […]

Read more

The Themes of InfoComm 2019


Over the years I’ve been in this industry (this was my 33rd InfoComm — 34th annual show with InfoComm/AVIXA though as my first, back in 1987, the show was called COMTEC — before the name was changed to InfoComm in 1988), the show has evolved from a technology-based show to a product-based show and, more […]

Read more

Aurora Debuts 24-Port 10G Network Switch with PoE at InfoComm 2019


Aurora Multimedia’s new IP-24PoE+, a 24 port PoE+/PoH+ injector to deliver power on a 10G connection, made its U.S. debut during InfoComm. Compatible with any standard 1G or 10G network switch, it delivers up to 30 watts of power per port thus, eliminating the need for local power supply. Aurora designed the IP-24PoE+ for its […]

Read more

Aurora Ships HDBaseT 2.0 HT​ Series​ ​Transmitters and Receiver


Aurora has shipped three new HDBaseT 2.0 products — the HTW-2, a two gang Decora wall plate HDBaseT transmitter, the HTE- TX2, a box-style HDBaseT transmitter and the HTE-RX2 receiver designed to decode the HDBaseT back to HDMI and audio. All three are capable of transmitting 4K60 4:4:4 18Gbps HDMI 2.0/HDCP2.2 up to 100m (330ft) […]

Read more

Aurora Multimedia Debuts 4K Two-Input, Eight-Output HDMI and PoE Splitter & Scaler


Aurora Multimedia announced the DXE-218, an eight-port 4K60 4:4:4 HDMI PoE Splitter with downscaling per individual output. The unit delivers individual port-level CEC control, EDID management, Hot-Plug Detection and EDID reporting per output. This is all done through the LAN port for full control and statistics of all ports. The downscaling per output allows 1080p […]

Read more

Aurora Ships IPBaseT 10Gbps, 4K AV-over-IP Transceiver IPX-TC3


Aurora Multimedia has what it’s calling the only encrypted 4K60 4:4:4 10Gbps AV-over-IP transceiver utilizing the company’s patent-pending IPBaseT technology based on the BlueRiver NT+ platform. The IPX-TC3 is the world’s first 10Gbps IPBaseT transceiver capable of 4K60 4:4:4 with a frame latency of only 100us (.1ms) offered in copper and fiber. The IPX-TC3 is […]

Read more

Aurora Debuts DXP-62 Presentation Scaler/Switcher


The Aurora DXP-62 is a presentation scaler/switcher that takes HDMI, VGA, component (YPbPr) and composite inputs scaling all up to 1900×1200 HD resolution output. It accepts up to four HDMI inputs and two VGA/YPbP/composite inputs and scales all of them and send the output to both an HDMI and an HDBaseT output simultaneously. The HDBaseT […]

Read more

Aurora Ships QXT Touch Panel


Aurora claims its QXT-700 is the world’s first platform “agnostic” Quad Core IP HD 7″ Touch Panel (QXT-700TS) / Control System (QXT-2). Designed for conference rooms, educational facilities and control over digital signage systems, it mounts into a standard two-gang box, and uses a 7-inch 1280×800 touch screen with 170 degree viewing angles. It also includes […]

Read more

Aurora Ships QXT-700 Control Panel


Aurora is now shipping the QXT-700 7-inch HD control panel — a 1280×800 touch screen for their control system. Powered by a quad-core processor with a PoE-enabled 1-Gbps LAN port, multiple on-board RS-232/IR/relay ports, and DIO, the QXT-700 is designed for any conference room, classroom or hospitality A/V control application. Designed for integration with smartphones […]

Read more

Aurora Adds 4K RF Tuner


The new V-Tune Pro 4K from Aurora claims to deliver a 4K2K HD worldwide tuning solution for any integrated system which requires IPTV, ATSC, QAM, DVB, NTSC and PAL. The tuner is capable of decoding MPEG2, MPEG4, VC-1, H.264 and H.265 with resolutions up to 4096×2160 @ 60Hz via RF and LAN. There is also […]

Read more

Aurora Multimedia Ships HDBaseT Receivers


Aurora Multimedia is now shipping its DXE-CAT-RX3 series of HDBaseT receivers. There are four models all incorporating balanced analog stereo audio input and output with mixing capabilities, and dual relays for screen/lift control. The DXE-CAT-RX3A model adds a 2×35-watt amplifier. Two additional models come complete with on-board IP/web based control (DXE-CAT-RX3-C and DXE-RX3A-C). The “C” […]

Read more

Aurora Intros Second Generation DXM Matrix Switchers with HDBaseT


Aurora’s second generation Digital Xtreme Matrix (DXM) switchers with HDBaseT CAT I/O cards offering 1080p 60Hz transmission over single CAT cable up to 600 feet. Three card cage sizes for up to 32 discrete channels of Input and output. Aurora claims it has auto EDID learning and management. The DXM-G2 also offers flexible RS232 signal […]

Read more

Aurora Shows 3G to HDMI Converter


Aurora says the DXE-STH and DXE-HTS are professional broadcast video products capable of converting 3G-SDI to HDMI and HDMI to 3G-SDI, respectively. The DXE-STH supports audio de-embedding, while the DXE-HTS supports audio embeddeding. The DXE-STH has a re-clocked loop-through SDI for local monitor support and can also identify the input signal (HD or SD), indicating […]

Read more

Aurora Claims 1000′ With New Component/VGA Extender


With only one Cat-5/5e/6 cable, Aurora claims its new AS-CAT1-VGA lets you extend VGA (at WUXGA) or 720p component video (YPbPr) signals, with bi-directional IR control and half-duplex serial RS232 control simultaneously up to 1000 feet (330 meter). The AS-CAT1-VGA comes complete with transmitter and receiver, has built-in equalization, signal gain control and RGB delay […]

Read more