Core Brands today announced that it is finally taking orders on the SpeakerCraft AIM Series 2 ATX100, its in-wall height speaker designed specifically for Dolby Atmos and other object-based sound formats. The SpeakerCraft ATX100 reflects sound off the ceiling to place and move audio anywhere in the room, including overhead.

The ATX100 is the architectural in-wall solution to the traditional floor-standing or bookshelf height speakers currently available. The design adheres to Dolby’s recommended specifications and requirements for optimal performance.

The ATX100’s dual drivers and tweeter fire upward into the acoustically controlled wave guide that projects the Dolby Atmos height cue information off the ceiling, creating the immersive effect. The ¾” custom titanium dome tweeter with high-energy Neodymium magnet structure boasts frequency response up to 22kHz. With its dual 2½” Kevlar-reinforced pulp mid-bass drivers, the ATX100 can handle up to 125 Watts of amplifier power at 8 ohms.

To maximize the sound reproduction and minimize sound transmission to adjacent rooms, the ATX100 features a fully integrated acoustic back box. And like other speakers in the AIM Series 2 line, it leverages SpeakerCraft’s Acoustic Isolation Technology to minimize acoustic energy transfer to the mounting and surrounding surfaces. This acoustic decoupling allows listeners to hear more of the actual speaker and less of the sound that normally radiates from the mounting surface.

The ATX100 Height Speaker lists for $349 and will ship in October 2016.

The ATS500 System pairs the ATX100 height speaker with the new Kevlar-woofers based AIM LCR5 FIVE Series 2 behind a single, low profile, magnetic attached grille. The ATS200 System combines the ATX100 height speaker with the glass-fiber woofers based AIM LCR5 TWO Series 2, also behind a single grille. The systems have a list price of $1,329 and $1,199 respectively.

Both the new AIM Series 2 LCR models feature the new Arrayed Point Source (APS) Tweeter Module, the in-wall counterpart to SpeakerCraft’s ARC Tweeter array in the AIM Series 2 in-ceiling line. And to provide dealers with maximum flexibility, a third system option combines the ATX100 with any current SpeakerCraft Profile AIM LCR5 in-wall speaker. Here are all the specs.