Southpaw Live and D3 LED have merged into one combined company. Southpaw Live has a 30-year history in Texas and has evolved over time into an LED company in the sports and entertainment space. Over the last 30 years, Southpaw’s team has designed and installed LED solutions in professional, collegiate, minor league and high school sports and entertainment spectaculars across the country. Southpaw’s strengths extend to all aspects of LED, including engineering, control room equipment and service.

California-based D3 LED has been around for over 14 years and markets a line of American-assembled LED products. D3 offerings range from fine-pitch indoor products, weather-resistant outdoor products, control room systems, proactive monitoring and reporting tools to detect and prevent outages and other patented LED solutions.

Kevin Kelley will serve as the CEO and president of the combined organization, and George Pappas will serve as COO.

“Experience has shown me that the truly successful partnerships start with corporate cultures that fit,” Kelley said. “As it relates to Southpaw and D3, we have that special and powerful synergy. We intend to strategically offer our customers a simplified solution to their needs by offering products and services that combine to provide the unique fit our clients deserve. Our business model is set up for long-term sustainability and will allow us to provide superior capabilities throughout the life of each project with which we have been entrusted.”