Sony Hires Rich Ventura to Lead B2B Strategy

rich ventura sony

Sony Electronics announced the appointment Monday of Rich Ventura as vice president of B2B for Sony Imaging Products and Solutions Professional Division. In this role, Ventura will provide insight, strategy and leadership to Sony’s display, remote camera and solutions product portfolio directly overseeing business and product management as well as all B2B marketing communications strategies. Also, he will nurture and expand Sony relationships in the corporate, education and government sectors to drive growth for Sony’s B2B portfolio.

Ventura brings two decades of experience in the professional imaging and display industry. Before Sony, Ventura spent nineteen plus years with NEC Display Solutions of America. He held a variety of roles, such as field sales, director of sales, and vice president of strategy and solutions. As senior vice president of strategy and solutions development at NEC Display Solutions of America, Ventura focused on evolving the business and driving it forward through strategic initiatives that resulted in both short and long-term gains for NEC.

Here is a video interview I had with Rich about his new role:

Also, Rich is a former chairman of the Digital Signage Federation (DSF) and serves on the Former Chairman’s Council. In his time on the DSF Board, he developed and supported numerous initiatives for various committees such as the international committee, advocacy and outreach committee, membership committee and the global DOOH council.