Samsung to Integrate Punchh Loyalty and Engagement Platform with Its Kiosk Solution
Samsung Electronics America has paired its Samsung Kiosk signature solution with Punchh, a food and beverage loyalty and marketing platform from ParTech Inc. (PAR), in a new partnership to create customer engagement solutions for restaurants and other key verticals. Designed to improve the restaurant and curbside pickup experience, the partnership will help “business owners drive loyalty acquisition and retain new members by increasing overall customer.”
Central to the improved customer experience is the Samsung Kiosk, powered by our POS ISVs that are standardized on the Punchh platform. The all-in-one self-ordering solution is equipped with a 24-inch touch display, speaker, printer, scanner, payment solution and Samsung’s proven SoC (System on Chip) and MagicINFO technology, removing the need for an external PC. When combined with Punchh, the integration will optimize the Samsung Kiosk to deliver personalized messaging that carries out customized, data-driven loyalty campaigns with a goal to increase overall engagement with guests.
The Samsung Kiosk’s interactive user experience, matched with the loyalty programs provided by Punchh, seeks to optimize the check-out process while collecting insightful consumer data. The collaboration promises to deliver a newfound understanding of the consumer identity and provide an increase in overall guest satisfaction thanks to a simple purchasing process for customers provided by the Kiosk’s easy-to-use interface.
Additionally, Samsung is set to pair other displays from its wide-ranging portfolio with the Punchh platform, including electronic displays, touch-screen monitors and tablets. By leveraging Samsung’s digital signage portfolio with Punchh’s reputation as the largest loyalty program in the U.S., restaurant owners will be enabled to deliver impactful messaging and cross-channel interactions to create new possibilities for authentic engagement.
PAR and Samsung’s collaboration has produced all-in-one digital engagement solutions for an immersive customer journey with a focus on quality and ease-of-use. This partnership shows great promise for a wide variety of industries. It also demonstrates a commitment by the number one loyalty brand and the number one display digital signage provider to challenge existing loyalty offerings with revitalized solutions.