RingCentral announced RingCentral Rise, a new platform designed for service providers worldwide that will allow users to basically white-label (technically, co-brand) a UCC service. Service providers can offer their own co-branded unified cloud communications solutions to businesses in a flexible and scalable manner. Communications solutions include team messaging, video meetings, cloud phone systems and contact center solutions.

Organizations across the globe are increasingly anxious to shift from their legacy communications solutions to the cloud. With RingCentral Rise, service providers now have the means to create differentiated cloud communications offers that help customers rapidly move to the cloud with an integrated end-to-end managed service with the latest joint innovations for UCaaS.

Here’s an example of how Vodafone is using it:

A number of major service providers around the world are already deploying RingCentral Rise, including AT&T Business (US), Ecotel (Germany), MCM (Mexico), TELUS (Canada) and Vodafone (UK).