Rayva Receiving Overwhelming Support for New Offering and Bring Your Own Gear (BYOG) Approach to Theater Design and Specification

NEW YORK, NY (November 1, 2018) —By way of compelling demonstrations and one-on-one time with the Rayva team, AV integrators and interior designers are seeing firsthand how Rayva—a supplier of engineered and fully personalizable turnkey home entertainment solutions—makes home theater simple with its new offering and simplified approach to the category.

Rayva turnkey theaters — An entirely new approach to home entertainment

One of the more notable aspects of Rayva’s new offering is that the company now allows integrators to specify the gear used in a Rayva theater to be from brands they know and trust. These products are then paired with Rayva’s custom curated interior designs, acoustical packages, and engineering documentation to complete the package. Likewise, interior designers can select acoustical treatments and other components of a Rayva theater for their projects either independetly or as part of a theater package. Integrators and designers determine the installation price and execute the project. Rayva’s team is available throughout the process to help dealers sell and support Rayva solutions.

‘BYOG’ makes it easy to offer, install, and support Rayva Theaters

Integrators now have the freedom to select the products they know and trust to integrate into a Rayva system, so long as they are within the performance requirements of the selected Rayva package. Rayva affectionately calls this their ‘Bring Your Own Gear’ (BYOG) approach, which gives dealers the flexibility they need to deliver expected performance, maintain valuable relationships with suppliers while making it simple to deliver a premium experience to their customers.

“Rayva’s concept is so simple,” says Steve Stary of Brilliant AV in California. The model they’ve created and the addition of BYOG makes it easy for integrators like Brilliant AV to get back into the home theater category but in such a way as to present a product to our customers and not a convoluted, time-consuming, and expensive project. It’s a straightforward approach that just simply works. To be honest, our firm just wasn’t selling home theaters until Rayva came along.”

Seamlessly blending technology, art, and design

Rayva combines state-of-the-art technology with Executive Director Theo Kalomirakis’ curated line of proprietary interiors, acoustic specifications, and engineering and design accessories. With 12 fully personalizable interior design options now available and more being developed, integrators and designers can easily provide clients with performance packages that meet their needs and interiors that meet their style.

An enlightening addition to the Rayva offering, the new Light Edge interior features modular acoustical panels with inlaid LED lighting that can be changed to suit the mood or decor and which eliminates light scatter l around the room. Rayva dealers have the unique ability to capitalize on this, especially given lighting has become a leading trend in both the AV and design industries. Light Edge joins the complete lineup of Rayva theaters like Shapes, Movement, Origami, Pulse, Soundscapes, and more, all available as out-of-the-box solutions that are ready to rock in any residence.

“Family movie night is big in our world,” says Toni Sabatino of New York-based interior design firm, Toni Sabatino Style. “As Rayva demonstrates, now, a home theater can be hidden in plain sight, integrated into your family room, or anywhere you want to watch a movie, concert, play games or simply show off all your cool AV gear.”

Equally impressive are Rayva’s acoustical treatments, which are both modular and truly plug-and-play. Integrators simply order their Rayva theater using the company’s new online Configurator tool, which makes it easy to select and specify any of the available designs that easily meet a range of needs and budget. An intuitive step-by-step process that takes mere minutes to navigate, the Rayva Configurator utilizes CEDIA industry standards for acoustics and optimal viewing criteria to optimize seating and establish the appropriate screen size for the chosen space. Once approved by the client, dealers simply order their Rayva theater and prepare the space, sourcing gear they want to order directly from their vendors. The different aspects of the theater Rayva supplies for each project are delivered in kits to the job site where installed with out-of-the-box ease, offering a fast, easy solution that is both repeatable and profitable.

Reinforcing the value of relationships and partnerships Rayva is working closely with Origin Acoustics, Barco Residential, Stewart Filmscreen, Josh.ai, Kaleidescape, Control4, Fortress Seating, Audio Control, and other leading brands to deliver a truly memorable entertainment experience.

“Together, Rayva and its AV partners make home theater far more simple and fun for dealers to sell and support,” concludes Stary.