I had a chance to catch up with Prysm’s CMO, Paige O’Neill, and get an update on how their transformation from just being a display company to becoming a collaboration company, through their Prysm Visual Workspace  SaaS initiative. AV integrators are used to selling hardware and I wondered how it was going as Prysm is a software-intensive product that not only provides recurring revenue from selling seat-licenses (user licenses) but also from enabling collaboration from remote users via mobile devices and laptops. It’s been about a year since this initiative was launched and O’Neill explains how it works and how it’s been received by the AV community.

Prysm will also be at ISE and I have been told we will get a chance to have an exclusive videocast with her next week to talk about their ISE launches that will happen in Hall 11 booth B130 (the UCC Pavilion). O’Neill is also teaching two session in the free educational theater inside the UCC Pavilion at ISE on 8 February at 10:00 hrs and 9 February at 14:00 hrs – no registration is required!

Prysm Visual Workspace is here: http://www.prysm.com/solutions/prysm-visual-workplace/

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