Quadriga partners with Philips, Professional Display Solutions, to showcase the digital future for hotels at ISE 2016

phillipssignsolutions310th February 2016 – Quadriga, a leading international provider of internet and entertainment for the hospitality industry, will be presenting at ISE 2016 (Amsterdam) alongside established technology manufacturer Philips. After many years of strong collaboration on in-room entertainment technology, both companies have furthered their partnership to cater to and provide innovative insight into the hospitality markets current and future needs. At this year’s ISE, the duo will showcase the latest digital signage technologies to help hoteliers communicate with their ‘lost guests’. The presentation will be hosted by Peter Vinke and Mark Brooks-Belcher at the Philips booth at ISE 2016 (10-K136.)

“Whether it’s a business man arriving to speak at a conference, a couple wanting to book dinner at the restaurant or a group of friends looking for a local shopping centre, every hotel, in every country has a long list of tales of lost guests, aggravated or confused by limited access to information or direction,” says Mark Brooks-Belcher, Global Sales Director, Quadriga. “The partnership will allow hotels to accommodate for the increase in travelers demanding a quick, flexible and efficient service. Today’s guests require service that has been tailored to their needs, meaning communication needs to be as instant and as effortless as possible.

Over the next few years, with people continuing to become more reliant on digital devices, hotels need to make digital a part of everything they do – taking it beyond traditional interactions such as, self-check in and in-room entertainment to the power of digital marketing, personalisation and realtime information delivery. Guests are time poor, technology savvy and need information and transactions to happen at their finger tips. Just like the new era of the digital shopping world, guests are looking for hoteliers to offer interactive platforms to self-serve and access instant information.

“Guests today are much more technologically aware than what they used to be ten years ago. Their general life preferences are becoming more focused on digital, and their experiences in hospitality and leisure industries should be no different. Together with Quadriga, our experience combines more than 60 years of knowledge and insights in the hospitality market. ISE 2016 will give us the opportunity to showcase the latest digital signage technologies to visitors,” comments Peter Vinke, director of international key accounts, Phillips.

At the presentation hosted on the Philips stand, the duo will shed light on some of the biggest questions facing the sector – how will hotels attract the business and leisure guests of tomorrow? How can they compete in a digital world? And what should their future customer marketing strategies look like?

With more than 30 years’ experience, Quadriga is a leading international provider of guest technology managed services for the hospitality industry. Quadriga offers a single point of contact for a range of managed services covering Networks, WiFi, Hospitality TVs, Interactive TV & Mobile platforms and Financial Services. These integrate multiple hardware and software components, proprietary to Quadriga or via ‘best-in-class’ partners.