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Planar Expands LED Product Portfolio to Reach New Markets and Better Serve Customers

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PORTLAND, March 27, 2024 – Today, Planar, a global leader in visualization technology,
announced an expansion to the company’s product portfolio with a new family of Leyard LED
display solutions designed to support standard pitch, outdoor and rental and staging
applications. Available in the US and Canada for digital-out-of-home (DOOH), retail, hospitality,
sports and entertainment, and other mainstream applications, the new Leyard LED product
offerings reinforce Planar’s commitment to offer a comprehensive portfolio of advanced
visualization technologies that addresses an even wider range of markets and customers.

The Leyard LED products feature the latest advancements to support a broad range of
contemporary applications such as bright, large standard pitch LED for outdoor signage and
billboards, and simplified setup and teardown for rental and staging. The new solutions are
available with flexible price points and new services and support options. This product release
also introduces a skilled team of sales professionals who have extensive knowledge selling into
these applications all over the world, bringing their experience and expertise to North America.

“These new solutions come at a time when we’re seeing growing interest in outdoor and
temporary LED deployments with, in some cases, coarser pitches,” said Planar Executive Vice
President Adam Schmidt. “This includes strong demand for rental and staging applications.
We’re looking forward to expanding Planar’s footprint in these areas, and more importantly,
better serving our customers’ diverse needs. It’s an honor to bring this to life with our Leyard
family of LED products.”

An experienced team of experts will lead the Leyard product family efforts. This includes
General Manager Jonathan Liu, Director of Operations Cherry Lu, Vice President of Sales
Michael Huang and Sales Director Kevin Sun.

The Leyard family of LED displays is available now, with plans for expansion later this year. See
Leyard LED displays at the ISA International Sign Expo 2024 in Booth #2941 April 10-12 in
Orlando.

For more information, visit www.planar.com.

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