Planar Enters HomeAV Market

Planar Systems, which for 23 years has provided display technologies to the commercial market, is the latest ProAV company to enter the growing custom HomeAV market. The Planar Home Theater business unit is headed by Scott Hix, who assumes the role of vice president and general manager after being appointed Planar’s vice president of business development earlier this year. Replacing Hix as Planar’s VP of business development is Brad Gleeson, bringing more than 20 years of flat-panel experience to Planar’s new strategic focus and the position. 20-year veteran Jim Davis becomes global head of sales for Planar’s Home Theater unit. Jim is a brilliant choice for Planar, so this will be a company to watch at CEDIA and CES this year as their product line-up and their management team is stronger than most we have seen in years.

Planar begins the new business with its first home theater product, the Planar Xscreen, a front-projection screen system designed to reduce reflected light from windows or lamps. Xscreen comes in 60-inch, 70-inch, 80-inch and 100-inch diagonal viewing sizes and a black, high-gloss industrial frame design.

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