Planar Adds Leyard Product Line to Expand LED Offerings and Grow Its Reach

planar leyard product line

Planar announced an expansion to the company’s product portfolio with a new family of Leyard LED display solutions Wednesday. The solutions are designed to support “standard pitch, outdoor and rental and staging applications.” Available in the U.S. and Canada for digital-out-of-home (DOOH), retail, hospitality, sports and entertainment, and other mainstream applications, the new Leyard LED product offerings reinforce Planar’s commitment to offer a comprehensive portfolio of advanced visualization technologies that addresses an even wider range of markets and customers.

I recorded an exclusive interview with Planar’s EVP, Adam Schmidt, to understand the positioning of the Leyard lineup vs the Planar product offerings:

The Leyard LED products feature the latest advancements to support a broad range of contemporary applications such as bright, large standard pitch LED for outdoor signage and billboards, and simplified setup and teardown for rental and staging. The new solutions are available with flexible price points and new services and support options. This product release also introduces a skilled team of sales professionals who have extensive knowledge selling into these applications all over the world, bringing their experience and expertise to North America.

leyard planar

“These new solutions come at a time when we’re seeing growing interest in outdoor and temporary LED deployments with, in some cases, coarser pitches,” said Planar Executive Vice President Adam Schmidt. “This includes strong demand for rental and staging applications. We’re looking forward to expanding Planar’s footprint in these areas, and more importantly, better serving our customers’ diverse needs. It’s an honor to bring this to life with our Leyard family of LED products.”

See related  Here’s Everything Planar and OptiTrack Are Doing at NAB

An experienced team of experts will lead the Leyard product family efforts. This includes General Manager Jonathan Liu, Director of Operations Cherry Lu, Vice President of Sales Michael Huang and Sales Director Kevin Sun.
The Leyard family of LED displays is available now, with plans for expansion later this year. See Leyard LED displays at the ISA International Sign Expo 2024 in Booth #2941 April 10-12 in Orlando.