Pimloc and Rhombus Partner to Protect People and the Right to Privacy in the US
Pimloc, the AI video privacy and analytics company today announces it has partnered with Rhombus, the Sacramento-based provider of enterprise cloud-managed video security systems. The partnership sees the integration of Pimloc’s API-based video redaction solution, Secure Redact, into Rhombus video management systems (VMS) to ensure all personally identifying information (PII) is removed from captured or live video.
The partnership signals a new standard for security and data privacy in the US, enabling enterprises to protect people and businesses without compromising personal data privacy. With Rhombus’ technology used in over 20,000 locations by more than 1,500 customers, Pimloc expands its US footprint to some of the largest organizations in the US.
Video surveillance is the top physical security solution used by US enterprise organizations: 98% of security professionals deploy it and it is rated as the most critical tool in today’s physical security strategy.(1) However, managing the privacy of personal data captured on security cameras is complex. In the absence of a comprehensive federal law on data privacy, businesses must navigate a patchwork of state data privacy laws enacted on both the federal and state level. Alongside legislative requirements, there is mounting pressure from consumers and advocacy groups, such as the Consumer Federation of America, for personal data to stay protected and private.
Pimloc’s award-winning platform integrated with Rhombus VMS helps manage these challenges by automatically blurring all PII across video data at scale. The automated SaaS solution anonymizes nearly 300 times faster than traditional video editing solutions, helping organizations save valuable time and resources. Enterprise leaders can improve security and operations with a comprehensive, cloud-managed video security system and be confident that they are meeting data privacy legislation.
Simon Randall, CEO at Pimloc, said; “The public debate on video surveillance has been heated on all sides: ‘freedom’ on one side versus ‘security’ on the other. Obviously, both are absolutely fundamental to Americans’ livelihoods, and now thanks to the responsible and intelligent use of technology, we can have both.
“Video is one of the most valuable tools we have to keep our streets safe and its analytical capabilities are invaluable to business life. Rhombus is at the top of the league when it comes to smart camera security. Their software is second to none and the team truly understands how to help governments and organizations streamline operations to enhance security. We’re excited to be working with them to further support enterprises, starting with the healthcare, retail and manufacturing industries, and enable these sectors to improve security, reduce fraud and enhance business processes, while safeguarding people’s fundamental right to privacy.”
Garrett Larsson, Co-Founder and CEO at Rhombus, commented; “Data security and privacy is a high priority for many companies. Organizations must prioritize safe data management to build employee and consumer confidence in video security and reassure the public that it does not encroach on their privacy. That’s why we partnered with Pimloc. By combining their industry leading Secure Redact platform with our smart video systems, we are empowering organizations to improve security, enhance operational efficiency and keep individuals’ faces and personal information confidential.”
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