MONTREAL, JULY 23, 2019 — Broadsign International Inc., the leading out-of-home (OOH) marketing solution, today announced that it has been selected by Oriental Sunrise Media Group, a growing Chinese OOH media company, to deliver advertising, augmented reality, and live content experiences to Oriental Sunrise’s digital signage network. This network includes one of Asia’s largest digital displays, measuring 3,788 square metres, located in Chongqing city.
The company intends to continue exploring innovative kinds of projects that make use of the Broadsign platform’s reliability and extensibility. These include mobile integrations, synchronization with lighting and fountains, and other projects that capitalize on the premium size and location of Oriental Sunrise’s screens.
“Eye-catching screens like ours need to be able to deliver industry-leading content flawlessly. Broadsign’s reliability and ability to deliver all sorts of exciting media made it the clear choice for meeting that goal. We’re excited to develop our relationship further and work together to break new ground in the Asian DOOH space” said Ms. Huang Xiao Qing, CEO, Oriental Sunrise.
“We are extremely proud to power such a high-value, premium screen. Our platform’s rich feature-set, stability, and security certification made us an ideal match for Oriental Sunrise’s projects, and we look forward to helping them maximize their ROI over the years to come,” said Maarten Dollevoet, Sr. VP Sales, Broadsign.