On Projeções Transformed Electronic Music into an Audiovisual Spectacle with Christie Griffyn Projectors
SÃO PAULO, Brazil – (August 27, 2024) – On Projeções’ selected Christie® Griffyn® 4K50-RGB pure laser projectors to play a starring role at two of São Paulo’s most prominent electronic and techno music events: Time Warp Brasil and Illusionize in Saturn.
Established in 1994, Time Warp Brasil is one of the world’s largest techno and house festivals, with events in Mannheim, Madrid, New York, and São Paulo. The festival is renowned for its use of cutting-edge technology to complement the musical performances.
For Time Warp Brasil’s 30th anniversary, the festival commissioned On Projeções and The Force agency to project onto the building opposite the event venue to enhance the attendees’ sense of immersion and to transform the event into a visually impactful and engaging experience.
To achieve this, On Projeções used two Christie Griffyn 4K50-RGB pure laser projectors to map abstract images and photos onto the building’s two facades, one measuring 33 x 27 meters (108 x 89 feet) and the other 12 x 31 meters (39 x 102 feet), with a total resolution of 12,068,480 pixels.
“The projections on the building had a significant visual impact, and created a unique and immersive environment that captured the visitors’ attention,” recalls Luciana Barcellos, director of On Projeções. “They added an element of surprise and innovation, and enhanced the audience’s experience to make the event more memorable,” she adds.
A visual experience
Illusionize in Saturn, an electronic music party led by popular DJ and producer Pedro Mendes (also known as Illusionize) took place at ARCA, São Paulo’s premier indoor venue for electronic music events.
Illusionize in Saturn requested that the planet Saturn and its rings be projected where the DJ was situated. To achieve this, On Projeções used two Griffyn 4K50-RGB pure laser projectors to cover a 30 x 20-meter (98 x 66-foot) surface with images simulating Saturn’s environment, with a total resolution of 3840 x 2160 pixels.
“The projections at the party had a significant impact on the visitors’ experience, producing a visually stunning and immersive environment,” says Luciana Barcellos. “The Griffyn’s high brightness was especially beneficial, as it allowed the projections to stand out in a large party filled with lights.”
She concludes, “The performance of the Griffyn projectors is truly excellent. They provide great projection power and deliver sharp, precise, and vibrant images.”