Creative announced the ZEN X-Fi and ZEN X-Fi with Wireless LAN. These are digital media players for music, video and photos.

The ZEN X-Fi and ZEN X-Fi with Wireless LAN bring a new sound technology for playing MP3, WMA and unprotected iTunes music. The technology is X-Fi Crystalizer, a proprietary audio technology developed at Creative’s Advanced Technology Center that restores the highs and lows to music during playback that were lost during the ripping to MP3, WMA or AAC formats.

The ZEN X-Fi with Wireless LAN enables users to wirelessly stream and download music from the PC to the player over a wireless home network, and play it back with X-Fi audio quality. The ZEN X-Fi with Wireless LAN can access the music on the home PC, which can be played through the built-in speaker, a home speaker system, or the TravelSound ZEN X-Fi docking speaker system accessory. Users can also stream and download video files in supported formats and photos directly to the ZEN X-Fi with Wireless LAN from the PC.

The ZEN X-Fi with Wireless LAN is available today in a 32GB model for $299.99, and a 16GB model for $199.99. The ZEN X-Fi 8GB model which does not include wireless LAN functionality will be available later for $149.99. The ZEN X-Fi docking speaker system will be available later this summer for US$49.99.