With NEC at InfoComm 2019, It was All About Partnerships and Analytics

Every single person from NEC who was at InfoComm was busy. Not only did they have one of the biggest booths at the show but NEC Display products were all over the show floor in signage and collaboration partnerships and a couple of dozen NEC’ers showed up to run the First Annual AVIXA 5K race, too!

But, I would bet the most impressive thing that NEC did was probably missed by most attendees. The entire booth was integrated with NEC’s ALP — Analytics Learning Platform. It was amazing. The platform is design to help companies, in any industry, understand who’s using and interacting with content using demographic data delivered via multiple sensors (camera, beacon, RFID, etc.) to automatically build engagement. The platform collects anonymous consumer data, along with other rich-context feeds, to drive insight and understanding and deliver key business intelligence via back-end dashboards. So, they weren’t just scanning badges, but gaining insights into how people interacted and used the products inside their booth.

And, their entire booth was applications-based. I was given an exclusive booth tour from NEC’s Keith Yanke, senior director product marketing, and he does an amazing job throughout this 21-minute video making you feel like you’re own the show floor! I hope you enjoy watching it as much as I enjoyed taking this tour with Keith:

And, at InfoComm 2019, we shot 17 videos inside their booth — so, one at each application represented on the show floor.

Two other things of note:

  1. Watch this video interview with UCWorkspace’s Angela Hlavka & NEC Display’s Gunnar Kyvk as they explain how NEC is a UC Workspace Platinum Partner for collaboration. We did it in front of the all-new NEC Infinity Board and but they also launched a new entry-level CB line of collaboration boards too.
  2. NEC announced a new Global Partner Program at the show and I talked to NEC’s Richard Hutton about that on-site too.

Of course, you can see all of NEC’s Display products here or if you are in Europe, go here.